“Leaders lead when they take positions, when they connect with their tribes, and when they help the tribe connect to itself.”
― Seth Godin, Tribes: We Need You to Lead Us
A huge advantage to creating valuable content and participating in discussions with your prospects and customers is the relationships that come as a result.
It’s not just about getting people on your list.
It’s about keeping them interested. It’s about them wanting to hear and see more of what you have.
There’s a big difference between a customer and an advocate.
That’s what we truly want, right?
The way you build a loyal following is with relationships.
As you continue to give and share, you create a bond with your subscribers. Many of them will become your biggest advocates.
And that’s how you build your tribe!
This is part 9 of a 10 part series on blogging.
Ask your most burning question about blogging in the comments section below.
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